Embracing the digital era: enhanced communication, engagement, and sustainability
In an increasingly interconnected world, the digital landscape has woven its influence into the fabric of our daily lives. It’s transformed the way we communicate, interact, and conduct business. As the relentless march of technological advancement continues, societies are presented with unprecedented opportunities to leverage digital transformation for the betterment of both the environment and human engagement. So much so, that this introduction has been written by an Artificial Intelligence (AI) machine.
Through thoughtful and strategic use of technology, THCH can not only reduce its environmental impact but also empower its community members with the tools to foster deeper connections, streamline processes, and thrive in the digital age.
While the rest of the world prepares for the unavoidable rise of machines, we’re on our own journey of digital understanding and transformation.
THCH colleagues and residents are accustomed to using letters for communication. While they’ve been useful in the past, in today’s fast-paced, digitally driven world, they are outdated and detrimental to our reputation and environment.
Ask yourself, when was the last time you sent a letter? Letters have limitations; they hamper the ability to gauge meaningful engagement effectively. Instant connectivity is the norm, and without it, we lose real-time feedback, progress, and collaboration. That’s why more traditional industries like banks, Government, and utility suppliers are opting for more efficient ways of engaging with people.
To remain responsible and responsive in today's ever-changing landscape, THCH must harness the transformative potential of digitalization and embrace a future-forward approach to communication.
Digitalization will help us to make our service delivery effortless, increase the efficiency of support, and maximise the engagement and independence of residents. It protects our limited resources and is better value for money.
In 2020, 92% of adults were recent internet users. 95% of adults in London used the internet and the proportion of those aged 75 and over had nearly doubled from 2019 from 29% to 54%.
We all complete everyday requests and transactions digitally. Systems manage our work, emails manage our demand, and instant chat manages our interactions. We should not assume this is different for our residents.
We work from the premise that our residents, colleagues, and stakeholders prefer well-designed digital experiences over time-consuming interpersonal ones. We don’t do digital to cut costs or headcount. We do it to create a better experience, free up time to spend with those who need it most, and because we don’t have a choice.
The progress of Artificial Intelligence is moving at an exponential speed; the next ten years is expected to deliver a very unfamiliar future. However, there are two things that we do know; AI is here to stay, and we are the ones that can determine our future. We cannot get left behind.